Creating
Real Change

Stuck or lost in a change management situation?

We take care of the front end of a business: from IP rights to product branding, from strategy to go-to-market execution, from change management to digital transformation.

Being an owner led smaller firm we cooperate with a selected network of partners leveraging expertise within branding, communication and strategy.

Our services

When delivery is crucial you need to connect text book knowledge with real life experience to create sustainable and fast results. Our specialty is change management, branding, strategy work as well as reputation management.

Change management

Diagnosis
Leadership Communication & Training
Post-Merger Integration
Interim management

Branding

Positioning analysis
Brand & identity development
Intellectual property
Product concept development

Strategy

Analysis
Planning
Digital Transformation
Go-to-market strategies
Strategy roll-out process

Reputation Management

Storytelling
Communication Mix
Investor Relations
Public Relations
Social Media content management

Board of Directors

Board seat in listed or non-listed companies internationally

Executive MBA
Master in Communications
Master Class Social Media

Certified Board member
Editor German School of Journalism

Daniel Oelker

Daniel has worked as management consultant and in management positions for larger Swedish international companies such as PLM, SCA (Essity), Thule, Hilding Anders and Oriflame Cosmetics.

12 years in private equity portfolio companies have taught him to combine highest ambitions with limited resources and tangible results. This accumulated knowledge base is the backbone of the competences MDO Dialogue can offer.

Get in touch with daniel

Cases

Go-to-market

When the current distribution model isn’t working anymore: we were asked to develop a private label strategy for an international consumer brand.

Digital Transformation

As consumers have changed behaviour in purchase situation for durable goods, we were asked to develop a digital ecosystem to mitigate this threat.

Investor Relations

Building relationships as stock listed company is like building reputation with end consumers. It needs strategy and stakeholder focus.

Our way
of working

Our particular passion lies with businesses in the B2B2C sector for durable goods such as furniture or outdoor products: Companies that experience a fair amount of consumer exposure and pull, while relationship building with the chosen distribution channels continues to be decisive.

Our approach is simple: we apply latest management principles in selected change management areas: For the customer, it is visible as structured analytical approach with pragmatic, common sense oriented implementations.

MDO Dialogue AB
Fåglasång 564
SE-24791 Södra Sandby
Sweden

daniel.oelker@mdodialogue.com
+46730799004
VAT number: SE556807176401

MDO Dialogue AB is a Swedish consultancy group focusing on two business areas: consulting within change management, strategy, branding and reputation management as well as Cognitive Behavioral Therapy (CBT) and career coaching. The company is family-owned and based in Southern Sweden.

Creating Real Change